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Class of 2022

May 19, 2022

Loved spotting my script font for Hallmark, Fieldnotes, used on this Signature grad card! Thinking of the Class of 2022 as they celebrate this year!

Β© Hallmark Licensing, LLC


In Artist, Graphic Design, Letters Are Lovely Tags Hallmark, Fieldnotes, Graduation, Font
← Peony Season 2022!PINK Blooms 2022 →

Hi! I’m Allie Smith, a Senior Artist at Hallmark Cards with over a decade of expertise in hand lettering, design and trends translation. Outside of work, you can find me spending time with family and friends in Kansas City, taking copious amounts of photos, or planning my next trip. This blog is my online journal to share some of my work, travels and things that inspire me.


The 2024 Holdiay Season was a big one for Hallmark and @sheyda.abvabi and I! It was so surreal seeing our work utilized at events like the @hallmarkchannel Jingle Stop Event and at @hallmarkchristmaskc πŸŽ„πŸŽ…πŸ»πŸŽ I also have to mention @jessebme @lhale
Happy New Year from our little family to yours! 🀍


Letters Are Lovely
Seen Elsewhere:

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Letters Are Lovely | 100 Layer Cake Feature

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